Savings, Investments, and Insurance
From mutual funds to annuities, consumers have become increasingly sophisticated in their savings and investment behavior. Money market and savings accounts are playing similar roles. CDs have taken a back seat in today’s low-rate environment but that could easily change. Retirement products and services are a key component of the savings and investment market. In the insurance market, the traditional distribution channel is being challenged. Providing advisory services may be an important differentiator in today’s market. At the same time, consumers can reach out to friends and followers using a number of social media channels for investment and insurance advice.